Marketing campaign (2nd single)
For Annissa’s 2nd single “ice cream mess” she:
⭐️created a signed card giveaway with a personalised message with the single cover for people who pre-saved the single.
⭐️created a #AMF (Annissa Murad Family) wristband giveaway to promote her music video
⭐️held multiple release parties for her fans
⭐️hosted a premiere week of events promoting the single whilst growing closer with her fans
⭐️wrote, edited and directed the music video for “ice cream mess”
⭐️created a music video of fan reactions to “ice cream mess”
⭐️created an instagram filter for the single in order to promote it
Premiere week of events promoting “ice cream mess”